Bathroom Billboards are one of the strongest new types of advertising emerging in 2010. According to local restaurants, 75% to 80% of their customers utilize the restrooms. Bathroom advertising consists of placing a billboard ad in a picture frame and securing it in toilet stalls, above urinals, sinks, bathroom doors, and above or below towel dispensers. Bathroom advertising targets a gender with 100% accuracy. With nothing to read or do in the stalls, ads become a quick attention grabber. The effect of the ad really depends on the location, venue, and size of the ad.
